Our Story

For the love of tack stores and the people who run them.

Eqlynk is a community-curated, global directory of equestrian retail shops, saddleries, saddle fitters, and the small businesses that keep our horses — and our hearts — well looked after.

Why Eqlynk Exists

Bringing the equestrian community together — one shop at a time.

Anyone who's spent more than a season around horses knows that our world runs on small, passionate businesses. The tack store down the road that always has the right bit for that one tricky pony. The saddler who quietly transforms a problem horse. The retailer who'll dig through the storeroom for a half-pad in the size you actually need.

These places — and the people behind them — deserve to be found, visited, and championed. Eqlynk exists to put them on the map, both literally and figuratively, so that riders everywhere can discover the shops in their own back yard and the ones worth a side-quest the next time they travel.

Going global doesn't mean homogenising. Every region brings a unique perspective on horsemanship, on craft, on what good tack and good service look like. We want those differences front and centre.

What Makes Eqlynk Different

Curated by humans. Driven by community.

Real people, real recommendations

We don't scrape the internet and call it a directory. Every store on Eqlynk is added by a person who has been there, shopped there, or trusts the community member who has.

Global reach, local soul

From a one-room saddlery in rural Ireland to a niche e-commerce shop shipping out of Brazil — we celebrate the full range of how equestrian retail looks around the world.

Built for the side-quest

Travelling for a show? Visiting family? Eqlynk's map helps you spot the tack stores worth a detour, so a work trip can quietly become a treasure hunt.

Not an AI dump

We use modern tools where they help us stay accurate, but no store gets added because a model said so. Curation is human. Mistakes are ours to fix — and we take updates from the community seriously.

A Note From The Founder

Hi, I'm Maura.

I've been involved with horses my whole life — the kind of kid who read tack catalogues like novels and grew into an adult who still does. Riding, travel, and tack stores have been a lifelong braid for me, and over the years I've watched shops near and far come and go.

The tenacity it takes to be involved in our equine industry — whether you're designing a saddle pad, running a feed store, or showing up at the barn at 5am to care for someone else's beloved pony — quietly astonishes me. These are the people I want to lift up.

Eqlynk was born on the road. Travelling internationally, word of mouth wasn't enough for my tack-store-loving soul. I kept ending up with messy spreadsheets, screenshots of map pins, and DMs from friends asking, “wait, where's that place you said I should check out?” So I started laying out proper routes, marking up maps with nearby shops worth a detour, and trading recommendations with friends.

Eqlynk is me opening up that personal vault — the shops I've visited, the shops I want to visit, and the shops you're going to tell me about — so any rider, anywhere, can enjoy them too.

Thanks for being here. Now go find your next favorite shop.

— Maura Teal

Know a shop we're missing?

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